There’s a new microchip out there and it’s meant to make your dog smarter, if only because his subcutaneous tissues carry extra information about his health…in a rice-sized grain of silicone-slicked metal.

Schering Plough, one of our industry’s biggest pharmaceutical companies, is the bearer of this new technology. They’ve just bought the Home Again brand of microchip…and they’ve made a few...

I remember the very first time a client presented me with a claim form for their pet’s health insurance policy. I felt my lunch lurch in the pit of my stomach—it was 1998…and vet medicine seemed so much “easier” then.

Most vets had misgivings about pet insurance in the beginning, but fast-forward a decade later and (generally speaking) we vets seem almost at ease with the pet health insurance...